When you’re working as a DPS freelancer or an agency you often find yourself struggling to get a decent briefing out of your client. Sure, they know how to handle and organize their print projects by giving you info on deadlines, paper size, folding, spot colours and other important things. But the details of a digital publication are often still too obscure to some people, which can lead to missing information to get the job done (in time). In those cases, it is up to you to help your clients setup a decent briefing to get (and keep) a DPS project on the rails. My article on CreativePro.com gives you 9 tips on technical and practical requirements and will help you collect all the information you need from your client.

Read the full article here.